Boost Sales Productivity: AI-Powered Email Reply Management
Automate 100% of Lemlist email reply processing, reducing manual lead management by 5-10 hours weekly and accelerating sales engagement by immediately actioning interested prospects.
Manually sifting through hundreds of email replies from outreach campaigns is time-consuming and delays critical sales actions. This workflow uses AI to automatically classify Lemlist email replies, instantly updating lead statuses in HubSpot, creating deals, and notifying your sales team, ensuring no opportunity is missed.
Documentation
AI-Powered Lemlist Reply Automation
This n8n workflow revolutionizes how your sales and marketing teams handle email replies from Lemlist outreach campaigns. By leveraging the power of AI, it automates the classification of responses and triggers precise actions in your CRM and communication tools, ensuring efficiency and timely follow-ups.
Key Features
- AI-driven sentiment analysis to classify incoming email replies as "Interested", "Out of Office", "Unsubscribe", or "Other".
- Automatically unsubscribe leads in Lemlist for "Unsubscribe" replies, maintaining list hygiene and compliance.
- Create or update HubSpot contacts, generate new deals for "Interested" leads, and assign them to the correct sales stage.
- Automate task creation in HubSpot for "Out of Office" replies, ensuring timely follow-ups once prospects return.
- Real-time Slack notifications for all reply types, including direct links to HubSpot deals for interested leads, keeping your sales team informed.
How It Works
The workflow is triggered immediately when a lead replies to a Lemlist campaign email. The reply content is then sent to OpenAI, which intelligently analyzes and classifies the sentiment as "Interested", "Out of Office", "Unsubscribe", or "Other". Based on this classification, the workflow branches into different paths: unsubscribing leads in Lemlist, creating a new deal and contact in HubSpot for interested prospects with Slack notifications, or setting a follow-up task in HubSpot for out-of-office replies. Any other replies trigger a general Slack notification for manual review.